Future of Work Tour

Citrix Solution Day
9 oktober • Midden Nederland Hallen, Barneveld Save the date Registreren

Verbeter uw digitale workspace ervaring met intelligentie en automation

De Future of Work Tour brengt de exclusieve content van Citrix Synergy naar u toe. Wij delen onze visie op een betere manier van werken en laten u ontdekken hoe Citrix kan bijdragen aan uw succesvolle organisatie.

De toekomst is nu: Citrix helpt u om een betere digitale workspace te creëren met intelligentie en automatisering. Hoe? Dat hoort u tijdens de Future of Work Tour. Op 9 oktober 2019 komen Citrix executives én uw peers samen in de Midden Nederland Hallen in Barneveld om te spreken over het nieuwe werken en hoe Citrix uw organisatie in staat stelt om deze manier van werken te ondersteunen. Zien we u daar?

Citrix Future
of Work Tour

Midden Nederland Hallen,

Programma - woensdag 9 oktober

09:00 - 10:30

Ontvangst & registratie

Ontvangst & registratie

09:30 - 10:15

Breakout 1 - Tracks: Workspace & Networking

How Endpoint Management as part of Workspace can help solve top business use cases

Speaker: Morten Lauritzen

Currently, organizations are tasked with Windows 10 migration, Office 365 adoption and securing the numerous endpoints in their environment: mobile, laptops, desktops and IoT. In this session we will explore these use cases to learn how Citrix Endpoint Management (CEM) adds value to the overall Citrix Workspace to help solve top pain points. Learn why customers choose Citrix Endpoint Management as part of the Citrix Workspace.

Simplify the transition to hybrid multi-cloud infrastructure with Citrix ADC


Application technologies and consumption models are changing, driving businesses to transition to hybrid multicloud solutions to increase agility and cut costs. But each business has unique needs to consider, like support for both traditional and cloud-native applications and flexibility across varied deployment options. When building a hybrid, multicloud app delivery strategy, learn how Citrix ADC helps you deliver the best application experience across any network or cloud while keeping apps and APIs secure and achieving automation and visibility across environments.

Citrix on Azure: what you need to know

Speaker: Hans Schermer

Many of the largest public cloud deployments of Citrix technologies run on Microsoft’s innovative and mature public cloud infrastructure, Azure, and many more enterprises are considering doing the same. This session will provide insight into how you can successfully deploy and manage Citrix technologies on Azure. Topics include the anatomy of a Citrix on Azure solution, recent and upcoming technology enhancements from Citrix and Microsoft, and best-of-breed solution design patterns that work. We’ll also cover getting started with Citrix on Azure, gotchas and issues to be aware of, and automation tooling and accelerator programs available to kick-start your implementation. If you’re interested in running Citrix on Azure, you don’t want to miss this session!

10:30 - 12:00

Keynote - This Is How The Future Works

Opening Keynote

This Is How The Future Works: prepare to be inspired as we introduce a vision for a completely reimagined customer and employee experience, one that harnesses and simplifies technology to drive greater engagement, efficiency and productivity.

Speaker: Peter van Leest, Jeroen van Rotterdam & Andreas van Wingerden

12:00 - 13:30



13:30 - 14:15

Breakout 2 - Tracks: Workspace & Networking

Why no workspace is complete without content

Speaker: Stefan Pieters

Data is at the core of business outcomes, and end-user productivity is driven by secure, anywhere, any device access to files. The most forward-thinking organizations are enhancing employee experience by giving employees the technology they need to stay productive. Join this session to see how Citrix Content Collaboration simplifies document access and workflows in a secure workspace that IT manages and controls. You will learn how to increase employee engagement, drive end-user productivity, and secure critical documents within Citrix Workspace, and hear how other customers have increased their productivity through use of e-signature and workflows.

Reliable, high performance workspace delivery over imperfect network connections

Speaker: Karl Brown

Today’s digital workspace includes a myriad of applications: SaaS, Citrix Virtual Apps and Desktops, VoIP, unified communications, and much more. Delivering a high-quality workspace experience to workers in any location may not be as easy as it seems since these apps can run in various clouds and datacenters. Come learn how customer Fast Pace Urgent Care uses Citrix SD-WAN to deliver a consistent experience for Citrix apps, even over imperfect network conditions.

Citrix and Microsoft: a value-add across your workspace

Speaker: Bjorn Riiber

Together, Citrix and Microsoft are ushering the workplace into the modern era. In this session, you will get the latest information on the Citrix and Microsoft partnership across all workspace, networking, and analytics offerings available today, as well as our vision for more integration as Citrix becomes a Microsoft Cloud Solutions Provider.

14:30 - 15:15

Breakout 3 - Tracks: Workspace & Networking

How the intelligent Workspace increases productivity with your favorite apps


Citrix Workspace isn’t just a way to access applications. It now integrates with your most commonly used applications so that you can get work done right from the Workspace itself. Come and learn the technical details about the integrations that are available today, the APIs available to build new ones, and the path we’re taking toward developing the ecosystem of integrations for the Citrix intelligent Workspace.

How Citrix ADC bridges the gap between traditional and modern app delivery


Moving towards a cloud play in your given environment? Thinking that AzureAD will be your future authentication strategy? It’s likely you’ll still need access to some on-premises resources that won’t make it over that quickly or others that are running outside of a pure Microsoft feature set, such as Amazon (AWS) or Google Cloud Platform (GCP). In this session, you’ll learn how Citrix ADC bridges the gap between clouds, and how to integrate remaining datacenter resources into a common offering while maintaining user experience. Plus, explore the elements that constitute a true hybrid cloud infrastructure, which will likely be the longest migration episode in many IT lives.

How to get more ROI on your Workspace Investment using Citrix Analytics


What separates workspace pretenders from leaders? Apart from having a complete portfolio of integrated services spanning devices, apps, desktops, networks and files, Citrix has a unique advantage in Citrix Analytics. Citrix Workspace is the only workspace with a machine learning–based analytics platform that delivers intelligence around user behavior. This helps customers reduce the risk of insider attacks based on user risk profiles and provide a range of remediation actions at every step of the user journey to stop the attack in its path. Citrix Workspace also integrates with SIEM vendors and connects with Microsoft Graph, blending Microsoft data sources with Citrix risk indicators to provide an even more comprehensive user security profile. Join us in this session to learn how you can unlock even more value in Citrix Workspace with improved security via ML and Citrix Analytics.

15:40 - 16:25

Breakout 4 - Tracks: Workspace & Networking

What’s new in Virtual Apps and Desktops


Learn everything you need to know about Citrix Virtual Apps and Desktops all in one spot. Join this session to hear the latest updates to Citrix Cloud service, Current Release (CR) and Long Term Service Release (LTSR) to see how we are enhancing the user experience and simplifying app and desktop management while making your move to the cloud easier than ever. See the latest user experience, administrative flexibility and security progress, both on-premises and from the cloud service. You’ll also hear key insights into future plans and features of Citrix Virtual Apps and Desktops.

What’s new in Citrix Networking


Transforming IT with a hybrid and multi-cloud infrastructure requires innovation and agility. Come learn about the latest advances in the Citrix Networking portfolio, including Citrix ADC, Citrix SD-WAN, Citrix Application Delivery Management and Citrix Intelligent Traffic Management.

Windows Virtual Desktop and Citrix: new opportunities for desktop and app virtualization


Don’t miss this opportunity to become a Citrix and Windows Virtual Desktop expert. Windows Virtual Desktop unlocks a new world of opportunity in Azure and long-time partner Citrix will be there to embrace and extend the capabilities of Windows Virtual Desktop on day one. In this session, we’ll show the planned Citrix enhancements designed to manage and deploy Windows Virtual Desktop workloads at scale. You’ll see our joint integration opportunities, learn about environment configuration, and discover deployment recommendations for Citrix Virtual Apps and Desktops PoC with Windows Virtual Desktop once it is available.

16:30 - 17:30

Drinks & bites


Karl Brown
Senior Director of Product Management
Peter van Leest
Regional Director Benelux
Bjorn Riiber
EMEA Domain Specialist Cloud, Microsoft Cloud Technologies
Jeroen van Rotterdam
Executive Vice President Of Engineering
Hans Schermer
Principal Cloud Domain Specialist, EMEA
Andreas van Wingerden
Senior Manager Sales Engineering


Waar je ook vandaan komt, Midden Nederland Hallen is altijd goed bereikbaar dankzij haar centrale ligging. Het ligt op enkele minuten rijden van de snelwegen A1 en A30. Daarnaast zijn er op het terrein parkeerplekken en laadpalen voor elektrische auto's aanwezig.

Midden Nederland Hallen,
Thorbeckelaan 123, Barneveld


  • Door te registreren gaat u akkoord met het verwerken van uw data voor het event en event communicatie voor de Citrix Future of Work Tour. Wij verwerken uw data zoals aangegeven in onze privacy policy. Klik hier om onze privacy policy te bekijken.
  • Dit veld is bedoeld voor validatiedoeleinden en moet niet worden gewijzigd.